personaliSed fitness coaching platform
Building Better Movement : Designing the Align and Train Fitness Platform
The UX and UI design for Align and Train, a personalised fitness coaching platform focusing on posture correction, movement optimisation, and long term athletic health.
Unlike typical fitness apps that focus purely on workouts, Align and Train aimed to educate users on alignment, pain prevention, and exercise form correction, building strong foundations before chasing physical goals. Our challenge was to design a human first digital platform that felt motivational, instructional, and aligned with individual fitness journeys, not just another gym app.
Clients
Align & Train Fitness
My Role
UX Designer
Interaction Designer
Prototype Developer
Visual Designer
Timeline
6 weeks
Tools
Adobe XD (as per client request)
Miro (Brainstorming, IA Mapping)
Google Docs/Sheets (Feature Prioritisation)
Photoshop (Image Treatments for Dark Theme)
Problem Statement
How might we design a fitness platform that not only motivates users to work out, but educates and corrects them, preventing injuries and building better movement patterns for life?
About Align and Train
📌 Mission - Build stronger, injury-free bodies through posture-first fitness training.
📌 Unique Edge - Movement evaluation, strength identification, personalised corrective plans.
📌 Audience - Fitness enthusiasts, amateur athletes, everyday individuals seeking pain-free living.
📌 Core Approach - "Train for longevity, not just intensity."
Challenges & Solution
📌 Main Problems Identified -
Symptom based fixes : Most platforms treat pain after it occurs without fixing root misalignments.
One size fits all programs : Lack of personalisation based on movement assessments.
User Mindset Gap : Many users don’t even realise form flaws until injuries occur.
Motivational Tone : Needed a positive, empowering UX instead of fear driven messaging.
📌 Key Solutions Implemented -
Focused on education first onboarding about movement and posture.
Created personalised plan builders based on assessment inputs.
Designed progressive feedback loops to encourage form correction gradually.
Emphasised empowerment language “Build your best body” instead of “Fix your problems.”
Research Approach
📍 Internal Brainstorming Workshops
Collaborated with certified trainers and movement experts.
Identified core pain points users often face (improper squats, shoulder misalignments, etc.)
📍 Competitive Benchmarking
Studied leading platforms (e.g., Nike Training Club, Freeletics, Centr by Chris Hemsworth).
Noticed gaps : personalisation missing, correction coaching missing, injury prevention missing.
Persona Development
Created two detailed personas (casual fitness enthusiast + recovering athlete).
Personas
📌 Persona 1
Name : Emily Jones
Profile : 29 years old, marketing professional, beginner fitness enthusiast.
Goals : Get stronger without injuries.
Needs : Guidance on posture and safe form.
📌 Persona 2
Name : David Kumar
Profile : 35 years old, amateur marathon runner recovering from shin splints.
Goals : Rehab properly and build sustainable movement habits.
Needs : Personalised corrective routines post-injury.
Information Architecture
Section
Key Focus
Home
Daily Motivation, Progress Snapshot
Assess
Movement Evaluation Modules
Programs
Personalized Training Routines
Learn
Educational Content on Posture & Alignment
Profile
Past Reports, Book Consultations
Wireframes & Design Execution
Wireframing > High Fidelity Prototyping
📌 Started with paper wireframes to iterate fast.
📌 Moved to low fidelity wireframes in Adobe XD.
📌 Client emphasised clean, action driven layouts without visual clutter.
📌 The client specified a dark theme representing strength, resilience, and movement.
📌 Colours were muted dark backgrounds with accent gradients (blue purples, energised greens).
📌 Motion graphics and micro interactions were designed to mimic "body in motion" feeling.
📌 Typography Chosen - Bold sans serif fonts to reflect strength and clarity.
Design Keywords
📍 Strength
📍 Fluidity
📍 Precision
UI/UX Care Throughout
Reflection
This project reinforced that health and fitness design isn't about glamour, it’s about helping people move better, live better, and stay pain free.
Balancing expert-level education with accessibility for beginners was the hardest, and most rewarding, UX challenge here.
For us the big win was strong collaboration with movement coaches + tech team, clear differentiation from typical gym based apps, visual storytelling tightly aligned with physical motion themes.
For seeing the process in details
Open Behance profile
